Communities change the world

Over 2 days, CMX Summit seeks to expand discussions, techniques, and tactics applied to community building for businesses and support communities and their CEOs, CMOs, and builders at scale. (That’s you!) You’ll gain insights from the best in the industry and make lifelong friends.

Not entirely sure about attending Summit? Check out our highlights reel from last year!

Meet our Speakers

We’ll be adding more speakers over the next several months, so check back for new faces!

Kim Scott

Kim Scott

Author of Radical Candor
@kimballscott

Charlene Li

Charlene Li

Founder & Senior Fellow at Altimeter, a Prophet company
@charleneli

Jennifer Dulski

Jennifer Dulski

Bestselling author, Purposeful
Former Head of Groups & Community at Facebook and President at Change.org
@jdulski

Nick Mehta

Nick Mehta

CEO at Gainsight
@nrmehta

Jay Simons

Jay Simons

President at Atlassian

Jascha Kaykas-Wolff

CMO at Mozilla
@kaykas

Ryan Smith

CEO and Co-Founder at Qualtrics
@RyanQualtrics

Chris Bruzzo

Chris Bruzzo

CMO at EA
@cbruzzo

Erica Kuhl

Erica Kuhl

VP of Community at Salesforce
@ericakuhl

Renata Amaral

Renata Amaral Morris

Founder and CEO at EAT
@renataamaral__

Richard Millington

Founder and CEO at Feverbee
@RichMillington

Rebecca Kaden

General Partner at Union Square Ventures
@rebeccak46

Clive Downie

Clive Downie

Chief Marketing Officer at Unity
@clivedownie

Rachel Franklin

Rachel Franklin

Head of AR/VR Experiences at Facebook

Jillian Richardson

Founder at The Joy List
@thatJillian

Kobie Fuller

General Partner at Upfront Ventures
@kobiefuller

Laura Nestler

Head of Community at Duolingo
@LauraNestler

Wayne Sutton

Co-Founder at Change Catalyst
@waynesutton

Ben Leong

Ben Leong

Forum Manager at Envato
@morsla

Mary Thengvall

Mary Thengvall

Founder at Persea Consulting
@mary_grace

Andrew Losowsky

Andrew Losowsky

Head of Coral at Vox Media
@losowsky

Bridget Sauer

Bridget Sauer

Senior Manager, Community Content + Customer Programs at Atlassian
@bridgetcbsauer

Denise Henkel

Denise Henkel

Coach, Speaker, and Consultant at Denise Henkel
@ManekiDenise

Jennifer Sable Lopez

Jennifer Sable Lopez

Director of Community at OutSystems
@jennita

Lauren Hagerty

Lauren Hagerty

Senior Manager of Marketing and Community at PowerToFly
@lauren8hagerty

Lindsey Christensen

Lindsey Christensen

CMO at thoughtbot
@Lindsey3D

Polina Ross

Polina Ross

Content and Community Manager at Woolworths
@polinaross_

Shana Sumers

Shana Sumers

Head of Community at HER App
@Shanahasatwitr

Amy Jo Kim

Amy Jo Kim

CEO at GameThinking.io
@amyjokim

Rebecca Braglio

Rebecca Braglio

Senior Director Community Development at Health Union
@rebeccabraglio

David Hersh

David Hersh

CEO at Mobilize
@djhersh

Tiffany Yu

Tiffany Yu

Founder & CEO at Diversability
@imtiffanyyu

Laureline Boin

Laureline Boin

Head of Community at Dropbox
@laureline

Chris Catania

Chris Catania

Community Program Manager at Esri
@chriscatania

Alex Bard

Alex Bard

Managing Director at Redpoint

Fawn Faletogo

Fawn Faletogo

Community Consultant at Personify Corp

Vera Tiago

Vera Tiago

Developer Community Advocate at OutSystems
@veratiago

Jessica Mitchell

Jessica Mitchell

Customer Marketing Manager at SchoolMint

Terri Lomax

Terri Lomax

Customer Success Manager at Asana
@terrilomax

Nicole Saunders

Nicole Saunders

Manager, Community Engagement at Zendesk
@nicoleinmadison

Mark Williams

Mark Williams

Developer Relations Technical Community Manager at PubNub
@mdfw

Jayati Doshi

Jayati Doshi

Co-founder and CEO at Sensemaking Lab
@jayatidoshi

Sarah Shewey

Sarah Shewey

Founder and CEO at Happily
@teamhappily

Dr. Jennifer Akullian

Founder at Growth Coaching Institute
@jennyakullian

Kyle Zamcheck

Kyle Zamcheck

Founder at Listenly
@kyzammy

Christina Costelo

Christina Costelo

Head of Community Engagement at Mindful Schools

Grazyna Frackiewicz

Grazyna Frackiewicz

Program Development and Workshop Facilitator at Empatiko

Kat Lo

Kat Lo

Content Moderation Lead at Meedan
@lawlkat

Perry Eising

Perry Eising

Head of Community at Netlify
@perrysetgo

Rachel Eilbott

Rachel Eilbott

Head of Community Training at makesense

Derek Andersen

Derek Andersen

CEO at Bevy and Startup Grind
@DerekjAndersen

David Spinks

Founder at CMX
@DavidSpinks

Coming Soon!

Agenda

Thursday, September 5

Time

Stage or Venue

Description

08:00-09:00am

Fox Theatre

Breakfast and Registration

09:00-09:20am

Fox Theatre

Welcome to CMX Summit
with David Spinks, Founder at CMX

David Spinks is the Founder of CMX (acquired by Bevy Labs, inc.), an organization dedicated to helping community professionals thrive. CMX supports thousands of organizations with the education and frameworks they need to build successful and meaningful communities.

David Spinks

09:20-09:50am

Fox Theatre

Getting to the Heart of Radical Candor
with Kim Scott, Co-Founder & Author at Radical Candor LLC, and Ryan Smith, Co-Founder and CEO at Qualtrics

How can you care personally and challenge directly? Author Kim Scott has changed the landscape for management and expanding how to communicate internally and externally with your community. In this fireside chat, she and Ryan Smith dive into how to put radical candor to work for you.

Kim Scott is the author of the NYT and WSJ bestseller Radical Candor: Be a Kickass Boss without Losing your Humanity. Kim led AdSense, YouTube, and Doubleclick teams at Google and then joined Apple University to develop and teach “Managing at Apple.” Kim has been a CEO coach at Dropbox, Qualtrics, Twitter, and several other tech companies, and is the Co-Founder of Radical Candor LLC.

Ryan Smith co-founded Qualtrics in 2002 with the goal of making sophisticated research simple. He was named to Fortune’s 2016 40 Under 40, a list of the most powerful, influential, and successful young people in business, and was listed as one of Forbes’ “America’s Most Promising CEOs Under 35” in 2013. Ryan is a graduate of Brigham Young University.

Kim Scott
Ryan Smith

09:50-09:55am

All stages

Travel time

09:55-10:20am

Fox Theatre

TBA

09:55-10:20am

Fox Forum

Setting up Your Distributed (Global) Community Team for Success!
with Jen Sable Lopez, Director of Community at OutSystems

Managing a community is a 24/7 job. To keep things running smoothly (and allow you to sleep), you may need to hire or work with teammates in various timezones, on other sides of the world, and from different cultures. Learn the dos and don’ts of working in a global, distributed group, while still feeling like you’re part of the same team, with the same goals and voice to the community.

Jen Sable Lopez lives and breathes community. When she’s not tweeting about Lin-Manuel Miranda, she’s weaving Grumpy Cat (RIP) into presentations, or misusing a comma. Jen has a unique background that took her from web development to SEO to community management and leading teams. In her current role as Director of Community at OutSystems, she combines all her past passions into one exciting role.

Jen Sable Lopez

09:55-10:20am

Club Fox

Fueling Growth and ROI with Strategic Use of Advocates within Your Community
with Jessica Mitchell, Customer Marketing Manager at SchoolMint

Customer advocates drive purpose, brand identity, a sense of community, and ROI for your organization. Jessica Mitchell will share tips she learned from building and growing a community of advocates by 562% in 2.5 years and generating over $2.2 million in business value from the program. You’ll learn how to generate internal buy-in, and she’ll guide you through navigating advocate program changes, such as acquisitions and re-launching a community.

Jessica Mitchell has been working with advocates for over 8 years at SchoolMint & SMART Technologies. She currently runs SchoolMint’s award-winning community, Homeroom. Jessica has a B.Comm. in Marketing from the University of Calgary. When she’s not working with SchoolMint’s customers, she’s an adventure junkie, enjoying spending her time outdoors mountain biking, snowboarding, and walking her husky cross.

Jessica Mitchell

10:20-10:50am

Fox Theatre

AM Break

10:50-11:25am

Fox Theatre

TBA

10:50-11:15am

Fox Forum

The Community Growth Engine: How Duolingo Scaled to 90 Courses and 300M Users
with Laura Nestler, Global Head of Community at Duolingo

More than 300 million people all over the world have used Duolingo, and our community has been the secret sauce for much of our growth. While many might view “community” as merely a fuzzy buzzword, Laura Nestler will demystify that misperception by illustrating how community-driven strategies like language course creation and global in-person events have fueled Duolingo’s growth — all while making the world just a little bit smaller.

A flag-flying industry OG (raise your hand if you built communities pre-smartphones and social media), Laura Nestler helped craft Yelp’s community playbook in 2007 before moving abroad to launch Yelp globally. Joining Duolingo in 2016, she leads the team that connects 300M learners and empowers ambassadors, aka Duolingo’s community growth engine responsible for 85+ courses, 550+ weekly IRL events, and 1M+ daily visited forums. Laura now lives in Seattle with her husband, three kids, and ever-present wanderlust.

Laura Nestler

10:50-11:15am

Club Fox

Listen Up! Listening and Communication Skills That Move Motivation to Action
with Kyle Zamcheck, Founder at Listenly

Build commitment to community by cultivating a core set of communication skills that you will leverage in every environment. Develop your career capital and strengthen your interpersonal skills by employing the techniques that pros use. Kyle Zamcheck trains industry leaders to communicate with impact.

Kyle Zamcheck focuses on the intersection of humans and technology. She is a technology industry leader and communication coach with Speech Improvement Company, COO of Jackrabbit Mobile, and co-founder of Listenly, connecting people for empathy-based listening sessions. Kyle trains leaders, startup CEOs, fortune 500 companies such as Google, and main stage speakers from Silicon Valley to The White House.

Kyle Zamcheck

11:15-11:20am

Fox Forum + Club Fox

Travel time

11:20-11:45am

Fox Forum

How to Master Your Personal Brand and Highlight Your Impact in the Workplace
with Terri Lomax,  Customer Success Manager at Asana

Just like a company’s brand, your personal brand in the workplace is defined, in part, by relationships and reputation. Personal branding is a way of establishing and consistently reinforcing who you are and what you stand for in your career and life. The thing is, sometimes our impact (and value) as community managers are obscure and challenging to articulate to others. But don’t you fret; after this session, attendees will know how to showcase their impact, market their value, and tie community metrics to their company’s bottom line.

By day, Terri Lomax is a Customer Success Manager at Asana. After hours, she’s a blogger, speaker, and brand strategist who empowers striving women to become their best selves via her blog Mocha Girls Pit Stop, podcast H.E.R Space, and her social media channels which allow her to share her message of hope and positivity with more than 60,000 people worldwide.

Terri Lomax

11:20-11:45am

Club Fox

Experiences Are What I Build: Teaching Coding, Framing Expectations, and Creating Community
with Perry Eising, Head of Community at Netlify

Perry Eising is on a mission to make tech more inclusive and accessible. Currently Head of Community at Netlify and formerly the Faculty Lead at a leading Portland code school, he is invested in diversity, inclusivity, and social justice. A queer, non-binary, self-taught technologist, Perry is intrigued by the intersections of tech and anthropology, art, and culture.

Perry Eising

11:25-11:30am

Fox Theatre

Travel time

11:35-11:50am

Fox Theatre

TBA

11:45am-01:25pm

Fox Theatre

Lunch

01:25-01:55pm

Fox Theatre

There Is No Magic Growth Equation
with Jascha Kaykas-Wolff, CMO at Mozilla

Bad data collection practices can haunt you and will destroy your brand — unless you take care of it today. You’ll learn about what’s broken with the current online data collection model and what you can do to protect your brand.

As CMO, Jascha Kaykas-Wolff leads Mozilla’s global marketing strategy and organization. He believes in two key principles: find opportunities where no one else is looking and never fail the same way twice, a methodology centered around agile marketing practices and marketing technology. He is a volunteer and mentor with TheLastMile.org, co-hosts the This is Your Life Silicon Valley podcast, and published Growing Up Fast.

Jascha Kaykas-Wolff

01:25-01:50pm

Fox Forum

TBA
with Tiffany Yu, Founder & CEO at Diversability

Tiffany Yu is the founder and CEO of Diversability, an award-winning social enterprise to rebrand disability through the power of community. She is also the founder of the Awesome Foundation Disability Chapter, which has awarded more than $25k to disability projects in 6 countries. Her work has been featured in Forbes, Marie Claire, and the Guardian, and she is excited to be at her third CMX Summit!

Tiffany Yu

01:25-01:50pm

Club Fox

If You Build It, Will They Come? How to Validate a Minimum Viable Community Using Design Thinking
with Lindsey Christensen, CMO at thoughtbot

It’s one thing to manage an existing community and quite another to start one from scratch. When tasked with starting a community, you likely (hopefully!) wonder — how do we know this should exist at all? Lindsey Christensen will go over the principles of Design Thinking and how to apply them to evaluating, shipping, and iterating on a community concept.

Lindsey Christensen is a fierce community builder and defender. She is the CMO at thoughtbot, a product design and development consultancy that has grown thriving technical communities for over 15 years. Prior to thoughtbot, Lindsey led marketing and community at high-growth startups such as GrabCAD, home of the largest digital manufacturing community in the world.

Lindsey Christensen

01:50-01:55pm

Fox Forum + Club Fox

Travel time

01:55-02:20pm

Fox Forum

How to Reignite a Disengaged Community
with Chris Catania, Community Program Manager at Esri

As community professionals, we work with social capital every day — but how well do you understand it? Learn how the structure of your networks can help you to access information, influence, and solidarity. Then, apply that in a strategic way to make yourself more effective in your role.

Chris Catania leads the customer community program at Esri. Prior to Esri, he’s helped organizations harness the power of online communities to cultivate deeper relationships with customers and employees. He believes strongly that his passions for live music, storytelling, trail running, growing bonsais, and watching Cubs baseball reveal the ancient secrets to building community.

Chris Catania

01:55-02:20pm

Club Fox

TBA
with Rebecca Braglio, Senior Director Community Development at Health Union

Recognized by Craig Newmark, as one of “7 Brilliant Women in Tech,” Rebecca Braglio is a Senior Director of Community Development at Health Union. Her background in law, community, e-commerce, and non-profit gives her a unique perspective on community management member engagement. When she isn’t busy building communities, she spends her free time surrounded by senior dogs.

Rebecca Braglio

01:55-02:00pm

Fox Theatre

Travel time

02:05-02:15pm

Fox Theatre

Innovation Program

Hear from those creating and building technologies that every community professional can use to make their processes, programs, etc. even better.

02:15-02:50pm

Fox Theatre

TBA Panel
with Wayne Sutton, Co-Founder Change Catalyst, and more!

Wayne Sutton

02:20-02:25pm

Fox Forum + Club Fox

Travel time

02:25-02:50pm

Fox Forum

TBA
with Polina Ross, Content and Community Manager at Woolworths

Polina Ross is a community manager and community builder. Having previously worked on communities in the publishing sector and legal industry, she is now in retail to build and manage customer experience in community spaces — bunch and teambunch at Woolworths. Recently, Polina moved to the US for family, and she’s a lover of learning new tech tools, dogs, books, and naturally, food.

Polina Ross

02:25-02:50pm

Club Fox

Human after All: How to Prevent a Herd Mentality in Your Community
with Grazyna Frackiewicz, Program Development and Workshop Facilitator at Empatiko

There’s a powerful effect when your members identify strongly with your vision and have the right dose of exclusivity. However, in an established community, you run the risk of your group conforming to a particular idea or identity and not encouraging divergent thinking. Grazyna Frackiewicz will show you how to break this behavior and cultivate diversity-of-thought and inclusive decision making in your community.

Grazyna Frackiewicz is a co-founder of Empatiko — an organization with a mission to revive the power of human connection. Using her creative background in theater and improv comedy, she consults for organizations to help them use the power of community to realize large-scale change. Having both built and participated in a variety of collectives, Grazyna understands how to transform group behavior.

Grazyna Frackiewicz

02:50-03:20pm

Fox Theatre

PM Break

03:20-03:45pm

Fox Theatre

TBA
with Renata Amaral Morris, Founder and CEO at EAT

Renata Amaral Morris is the Founder and CEO of EAT, an international branding and design firm with offices in Los Angeles and Paris. With over 15 years of experience in branding and design, she leads all facets of the business, while turning clients into friends. Her work has been validated by loved brands such as Red Bull, Netflix, Adidas, Amazon’s Twitch, and The New York Times, to name a few.

Renata Amaral Morris

03:20-03:45pm

Fox Forum

TBA
with Kat Lo, Content Moderation Lead at Meedan

Kat Lo is the Content Moderation Program Lead at Meedan and visiting researcher at the University of California, Irvine specializing in online moderation and harassment. She consults for non-profits and online platforms on platform policy and moderation. Kat advises advocacy organizations in online harassment and mental health, including OnlineSOS, Rise Above the Disorder, and Crash Override.

Kat Lo

03:20-03:45pm

Club Fox

Where Is Everybody?! Tips for Hosting a Successful and Engaging Virtual Event
with Lauren Hagerty, Senior Manager of Marketing and Community PowerToFly

Just because an event is virtual doesn’t mean hosting any is less nerve-racking! As an organizer, what can you do before, during, and after to minimize anxiety and ensure your event is successful? Lauren Hagerty will share tips from her experience hosting over 100 virtual chats — the good, the bad, and the ugly — so your next virtual event is a hit!

Lauren Hagerty is the Senior Manager of Marketing and Community for PowerToFly, the fastest growing diversity recruiting platform and community. She launched PowerToFly’s Virtual Chat & Learn program and has hosted over 200 chats with female thought leaders worldwide. In her spare time, Lauren runs a small knit business (AChickWithStix) and loves to ski and hike with her Pomeranian Sprinkles.

Lauren Hagerty

03:45-03:50pm

All stages

Travel time

03:50-04:15pm

Fox Theatre

TBA

03:50-04:15pm

Fox Forum

Is Your Community Strategy Working?
with Richard Millington, Founder at FeverBee

FeverBee’s Richard Millington will explain why most community strategies fail to achieve their goals and share his hard-earned lessons from reviewing hundreds of community strategies. You will learn how to create a world-class strategy, ensure it stays current when things change, and understand the big decisions you need to make to take your community to the next level.

Richard Millington is the founder of FeverBee and author of both Buzzing Communities and The Indispensable Community. Over the past 13 years, Richard has helped 270+ great brands, including Apple, Facebook, Google, The World Bank, and SAP use powerful psychology to build thriving communities. Through his community management academy, he has also trained 1,250 of the world’s top community pros.

Richard Millington

03:50-04:15pm

Club Fox

TBA

04:15-04:20pm

All stages

Travel time

04:20-04:45pm

Fox Theatre

TBA

04:20-04:45pm

Fox Forum

TBA
with Elizabeth Kinsey

04:20-04:45pm

Club Fox

TBA
with Bridget Sauer, Senior Manager, Community Content + Customer Programs at Atlassian

Bridget Sauer is an expert community builder with a focus on user-generated content. She is a member of Atlassian’s community team, where her work spans both the online and offline worlds. When not developing content programs, Bridget is training for triathlons or painting in her studio.

Bridget Sauer

04:45-04:50pm

All stages

Travel time

04:50-05:25pm

Fox Theatre

TBA

05:25-06:55pm

Fox Theatre

Thursday Night Networking Party

07:00-09:00pm

TBA

CMX Summit Exclusive Pro Connect Party

For CMX Pro members and Connect Hosts only!

Friday, September 6

Time

Stage or Venue

Description

08:00-09:00am

Fox Theatre

Breakfast

09:00-09:35am

Fox Theatre

TBA
with Nick Mehta, CEO at Gainsight

Nick Mehta is CEO of Gainsight, the customer success company. He’s a big believer in the Golden Rule and tries to apply it as much as he can to bring more compassion to his interactions with others. Under Nick’s leadership, Gainsight was named the second fastest growing private software company in 2015 by Inc. Magazine. On top of that, Forbes ranked Gainsight as the Best Enterprise Software Company to Work For based on Glassdoor ratings. As Nick likes to say (a little too fast and a little too often), that’s awesome. Don’t get him started on theoretical physics or Steelers football — he’ll talk your ear off!

Nick Mehta

09:35-09:40am

All stages

Travel time

09:40-10:05am

Fox Theatre

TBA

09:40-10:05am

Fox Forum

From Crisis to Chance
with Denise Henkel, Coach, Speaker, and Consultant at Denise Henkel

If you’re tired of feeling overwhelmed when your community experiences a crisis, Denise Henkel will walk you through the steps on how to be well prepared to handle it. Then she will show you how to turn it into a chance to strengthen the bonds within your community, which will make your community more crisis-resilient than ever before.

Denise Henkel has built and managed on-domain communities in online games, telecommunications, product development, and adult dating since 2008. Her community members often referred to her as their “mother”: patient, kind, understanding, empowering, but strict as soon as rules are being violated. Denise would rather see herself as a cat: strong, independent, and a connoisseur of life.

Denise Henkel

09:40-10:05am

Club Fox

Why (And How To) Ask Questions That Don’t Have Answers
with Jayati Doshi, Co-founder and CEO at Sensemaking Lab

Questions that don’t have immediate answers or solutions (you know, those questions we save for “later,” or those big ideas we’re sussing out) can be great equalizers to bring people together and bridge differences. Collectively making sense of these can help communities unpack their thoughts and feelings, practice vulnerability, and build connections, while learning from and with each other. Jayati Doshi has been using collective sensemaking to turn these questions into a valuable community building opportunity among strangers and teams. She will share lessons and tested ideas to help you bring collective sensemaking into your communities.

Jayati Doshi is a facilitator-designer-storycurator-artist and co-founder at Sensemaking Lab. She is building collective sensemaking spaces to construct communities by making sense of collective experiences, at the intersections of psychology, learning, and storytelling. She wants to help people think+feel deeply, embrace complexity, and make the abstract visible by considering and processing it together.

Jayati Doshi

10:05-10:10am

All stages

Travel time

10:10-10:35am

Fox Theatre

TBA

10:10-10:35am

Fox Forum

Don’t Create, Re-Use! How to Repurpose a Common Business Metric for Your Community Success
with Mary Thengvall, Founder at Persea Consulting

What if community builders are the best equipped to deliver on a company’s most important metric? Mary Thengvall will show you one way to effectively track the efforts and contributions of Community and Developer Relations teams. By expanding the definition of a qualified lead, you’ll be able to use your relationship-building skills to prove your team’s business value and show a direct impact on every department across a company.

Mary Thengvall is a connector of people at heart, personally and professionally. She loves digging into the strategy of how to build technical communities and has been doing so for over 10 years. In addition to her work, she’s known for being “the one with the dog,” thanks to her ever-present medical alert service dog Ember. She’s the author of The Business Value of Developer Relations.

Mary Thengvall

10:10-10:35am

Club Fox

Sense of Community: Find Out What Your Members Won’t Tell You
with Fawn Faletogo, Community Consultant at Personify Corp

Your community is a house you’ve built from the ground up, but do your houseguests feel welcome? It’s hard to see reality when you’re in the thick of it. Learn how to take a step back and see your community through your members’ perspective to reveal issues and opportunities.

Fawn Faletogo is a community consultant where her passion for people service, creativity, and technology converge. Previously, she worked 15 years at one company, a rare thing she’s told, as trainer and trusted advisor in organizational and leadership development, team building, and strategic workforce planning. When she’s not beating you at Cheers trivia (and she will), she loves to create art and videos.

Fawn Faletogo

10:35-11:00am

Fox Theatre

AM Break

11:00-11:35am

Fox Theatre

How to Turn Your Community into a Movement
with Jennifer Dulski, Bestselling author, Purposeful and Former Head of Facebook Groups

You’ve built a community, and you think it’s going well. How do you know if it’s really working and if that momentum is likely to continue? And if it is, then is there something more you can do? Engaged, successful communities have the power to change the world. Learn how to identify the traits of meaningful communities and how to turn your community into a movement by following the steps that all successful movement starters take.

Jennifer Dulski is a tech veteran, having served in executive roles at Facebook, Google, and Yahoo!, as well as several startups. Most recently, she was the Head of Facebook Groups, a product used by more than 1.4 billion people to create and engage in communities that matter to them, and prior to that she was president and COO of Change.org. Jennifer is also the author of Wall Street Journal bestseller, Purposeful: Are You a Manager or a Movement Starter?.

Jennifer Dulski

11:00-11:25am

Fox Forum

Communities That Defy Distance
with Rachel Franklin, Head of AR/VR Experiences at Facebook

We envision a future where virtual reality will improve how people work, play, connect, and find community in everyday life. From entirely new platforms to immersive experiences, come learn how safe, inclusive, and welcoming communities are being created — and thriving — in virtual reality.

Rachel Franklin is head of AR/VR Experiences at Facebook where she leads efforts to build VR experiences with people at the center. She previously led teams at EA Maxis as VP and GM. Rachel was also Executive Producer of The Sims 4, the best-selling PC game of 2014 and 2015. She previously worked OnLive and Activision, after earning a degree in applied math and computer science from Carnegie Mellon.

Rachel Franklin

11:00-11:25am

Club Fox

TBA
with Nicole Saunders, Manager, Community Engagement at Zendesk

Nicole Saunders is the Manager of Community Engagement at Zendesk, overseeing the community team and strategy in Zendesk’s support organization. A passionate connector of people and a data-driven community strategist, Nicole’s focus is on innovating for support communities. In her free time, she enjoys building community and making connections through music, dance, and travel.

Nicole Saunders

11:25-11:30am

Fox Forum + Club Fox

Travel time

11:30-11:55am

Fox Forum

TBA
with Andrew Losowsky, Head of Coral at Vox Media

Andrew Losowsky runs Coral at Vox Media, an open source community platform that powers the comments on more than 60 news sites, including the Wall Street Journal, The Washington Post, and The Intercept. He has lived in three continents, turned a street into a museum, made a magazine out of a volcano, and received fellowships from Stanford and Yale.

Andrew Losowsky

11:30-11:55am

Club Fox

TBA
with Sarah Shewey, Founder and CEO at Happily

Sarah Shewey is a pioneer woman of the experience economy. She is the Founder and CEO of Happily, a platform that rapidly assembles experiences for the fastest growing brands in the world with the largest network of freelance event producers. Sarah is also the co-founder of TEDActive, the founder of EXP, a co-founder of The Margin, and the board president of dublab.

Sarah Shewey

11:35-11:40am

Fox Theatre

Travel time

11:40am-12:15pm

Fox Theatre

TBA (panel)
with Rebecca Kaden, Managing Partner at Union Square Ventures; Kobie Fuller, General Partner at Upfront; and Alex Bard, Managing Director at Redpoint

Rebecca Kaden is a Managing Partner at Union Square Ventures where she invests in primarily early stage businesses using technology to broaden access to capital, knowledge, and well-being.

Alex Bard is a career technology entrepreneur, executive, and angel investor. In 2014, he became CEO at Campaign Monitor, a global email marketing and automation company. There Alex grew the team to over 250 employees, opened offices in SF and London, acquired 2 companies, doubled bookings, and accelerated overall growth. He joined Redpoint in 2017 and is on the board of AppZen, hims, and Kustomer. Alex has also been an investor and advisor in companies that include Gusto, Narvar, Classy, Hello Inc, Moon Express, Kustomer, Xero, and Docusign. He lives with his wife and 2 daughters in San Francisco.

Rebecca Kaden
Kobie Fuller
Alex Bard

11:55am-12:00pm

Fox Forum + Club Fox

Travel time

12:00-12:25pm

Fox Forum

TBA
with Amy Jo Kim, CEO at GameThinking.io

Named by Fortune as one of the top 10 influential women in games, Amy Jo Kim is a game designer, community architect, and startup coach. Her design credits include Rock Band, The Sims, eBay, Netflix, nytimes.com, Ultima Online, Covet Fashion, and Happify. She helps entrepreneurs and product leaders worldwide innovate smarter by leveraging the power of Game Thinking.

Amy Jo Kim

12:00-12:25pm

Club Fox

How to Honor Death in and of Your Community
with Mark D. F. Williams, Developer Relations Technical Community Manager at PubNub

As community managers, we are often so focused on the growth of our community that we ignore the ebbs and flows of the natural pattern of life. Do you have a plan to deal with one of your community members dying? Do you have a plan for the passing of your entire community?

Mark Williams likes to build things: software, communities, and things that go beep. Through his career as a developer, marketer, community manager of both massive and tiny communities, he has been fascinated by the customer journey. Most recently, Mark joined PubNub as a Developer Relations Technical Community Manager.

Mark D. F. Williams

12:15-12:25pm

Fox Theatre

Innovation Program

Hear from those creating and building technologies that every community professional can use to make their processes, programs, etc. even better.

12:25-01:55pm

Fox Theatre

Lunch

01:55-02:20pm

Fox Theatre

The Power of Enterprise Community Marketing
with Jay Simons, President at Atlassian, and Alex Bard, Managing Director at Redpoint

We all know that word-of-mouth is one of the most powerful tools, but how do you scale that? Jay Simons, President at Atlassian, shares the details of how they scaled Atlassian’s journey to becoming a $30 billion company with the power of user groups and community. This fireside will dive into what you want you to know, facilitated by Alex Bard.

Jay Simons is the president of Atlassian. In 2008, he joined as VP of Sales and Marketing and developed its high-velocity, low-touch sales model, which growing a worldwide customer community and programs. Jay has more than 20 years in the software industry. He previously worked at Plumtree Software, BEA Systems, and Oracle. Jay serves on the board of directors for HubSpot and holds a bachelor’s in political and environmental science from the University of Washington.

Alex Bard is a career technology entrepreneur, executive, and angel investor. In 2014, he became CEO at Campaign Monitor, a global email marketing and automation company. There Alex grew the team to over 250 employees, opened offices in SF and London, acquired 2 companies, doubled bookings, and accelerated overall growth. He joined Redpoint in 2017 and is on the board of AppZen, hims, and Kustomer. Alex has also been an investor and advisor in companies that include Gusto, Narvar, Classy, Hello Inc, Moon Express, Kustomer, Xero, and Docusign. He lives with his wife and 2 daughters in San Francisco.

Jay Simons
Alex Bard

01:55-02:20pm

Fox Forum

Exploring Mental Health in Tech
with Dr. Jennifer Akullian, Founder at Growth Coaching Institute

Statistically, individuals working in tech tend to struggle more with mental health than the average person. But Jennifer Akullian will take you beyond the stats, the headlines, and the fluff. Learn how to actually support yourself and encourage the mental wellness of those in your communities.

Dr. Jennifer Akullian is an industrial-organizational psychologist that focuses on individual and organizational growth in the tech community. Founder and executive coach at Growth Coaching Institute, she supports professionals through one-to-one coaching, and provides organizational support through a variety of professional activities.

Dr. Jennifer Akullian

01:55-02:20pm

Club Fox

3…2…1…Launch Day: How to Successfully Launch or Relaunch Your Community
with Shana Sumers, Head of Community at HER App

Congratulations! You have the chance to completely remodel your community into a new and improved space. But, where do you begin? With just three key actions, Shana will take you through utilizing your community for a successful launch. She will show you how to rebuild, rebrand, and regrow your existing community by talking, listening, and watching.

Shana Sumers is a black, queer womxn who gets to engage with the LGBTQ+ community every day to ensure they are heard and seen. As Head of Community for HER App, the largest social and dating app for LGBTQ+ womxn and queer people. With a community of over 4 million users, Shana has worked from the ground up to create a community to fit the wants and needs for this rainbow-filled group.

Shana Sumers

02:20-02:25pm

All stages

Travel time

02:25-02:50pm

Fox Theatre

TBA
with Jillian Richardson, Founder at The Joy List

Jillian Richardson is a professional community builder, public speaker, and writer. She’s most known for being the founder of The Joy List, a weekly newsletter on a mission to make the world less lonely. Jillian also writes about corporate community-building for Convene and is the author of Unlonely Planet.

Jillian Richardson

02:25-02:50pm

Fox Forum

Social Capital for Community Professionals
with Ben Leong, Forum Manager at Envato

As community professionals, we work with social capital every day — but how well do you understand it? Learn how the structure of your networks can help you to access information, influence, and solidarity. Then, apply that in a strategic way to make yourself more effective in your role.

Ben Leong is fascinated by the ways that long-term online communities evolve and thrive. As Envato’s Forum Manager, he works with a globally distributed team and a community of over 2 million customers. With two decades of online community experience, Ben is currently focused on developing environments that deliver business outcomes, while also providing members with a strong sense of community.

Ben Leong

02:25-02:50pm

Club Fox

Developer Community: How to Launch and Manage a Successful Champion Program
with Vera Tiago, Developer Community Advocate at OutSystems

As a DevRel, there will always be a gap between the work that needs to be done and the cost of hiring people to help you achieve that work. A Champions program is a good way to bridge the gap and remove those constraints to scale your team. Vera will tell her story and share practical tips and tricks to run a successful champion program.

Vera Tiago is a developer turned community developer advocate, who currently runs the global MVP Program at OutSystems. She finds, recruits, and activates the top OutSystems Developers into the program. Vera is from Portugal, and in her spare time, you can catch her spending time with her 2-year-old daughter and husband, or dancing salsa!

Vera Tiago

02:50-2:55pm

All stages

Travel time

02:55-03:20pm

Fox Theatre

TBA

02:55-03:20pm

Fox Forum

TBA
with Erica Kuhl, VP, Community at Salesforce

Erica Kuhl currently runs a 3 million+ member community where members (called Trailblazers) go to connect, learn, have fun, and give back. She also runs community programs that fuel vibrant engagement including: Salesforce MVP program, community group program, Salesforce student programs, and Trailblazer placement program.

Erica Kuhl

02:55-03:20pm

Club Fox

TBA
with Rachel Eilbott, Head of Community Training at makesense

Rachel Eilbott currently leads training programs on community building at makesense, a global community of active citizens, social entrepreneurs, and engaged organizations. She first started at makesense by launching the community in the Philippines and India. Through (lots!) of trial and error, she and her team have been working to develop better methods and a curriculum for community builders.

Rachel Eilbott

03:20-03:45pm

Fox Theatre

PM Break

03:45-04:10pm

Fox Theatre

TBA

03:45-04:10pm

Fox Forum

From CX to UX: Designing a Customer Centric Community
with Laureline Boin, Head of Community at Dropbox

We’ve all been there — answering the big question: how to get in your users’ shoes to build the best user experience and interface for them? Designing frictionless customer journeys and building a community platform tailor made for your members isn’t easy. Laureline Boin will cover best practices for UX/UI design, analytics survival tips, and avoiding the anchoring bias trap from user testing to delivery.

With a background in computer science and a passion for science, Laureline Boin dedicated her career in tech, where she became passionate about communities. Now Head of Community and Social Care at Dropbox, she aims at bringing innovation and customer centricity to communities while constantly going out of her comfort zone. Outside of work, she’s an avid backpacker, a convinced feminist, and an art lover

Laureline Boin

03:45-04:10pm

Club Fox

TBA
with Christina Costelo, Head of Community Engagement at Mindful Schools

Christina Costelo has been developing community since 2011 with the pioneer mindfulness in education nonprofit Mindful Schools. Through mindfulness retreats, online trainings, and virtual calls, Christina has integrated community building practices to help people feel connected in this unique work. She lives in the PNW with her family and four cats, where she enjoys exploring nature and making art.

Christina Costelo

04:10-04:15pm

All stages

Travel time

04:15-04:50pm

Fox Theatre

TBA
with Charlene Li, Founder & Senior Fellow Altimeter, and Dave Hersh, CEO at Mobilize

Charlene Li is the author of five books, including the New York Times bestseller, Open Leadership and co-author of the critically acclaimed book, Groundswell. She founded Altimeter Group, an analyst firm that was acquired in 2015 by Prophet. Charlene is a graduate of Harvard College and Harvard Business School.

David Hersh is an entrepreneur and investor based in San Francisco. He was the Founding CEO of Jive Software, which he grew to a $60M, pre-IPO company before becoming Chairman. David spent two years as a Board Partner at Andreessen Horowitz. Most recently, he acquired and now runs Mobilize, a member engagement platform. Prior to Jive, he was a management consultant.

Charlene Li
Dave Hersh

04:50-05:10pm

All stages

Thank you! Goodbye

David Spinks

07:00-10:00pm

TBA

Afterparty

Stay updated for the latest Summit news!

We'd love for you to join us!

Workshop

Wednesday, September 4, 2019, 8:30am-6pm
Location: Fox Forum, 2411 Broadway, Redwood City, CA 94063

We’re excited to announce two workshops for this year’s CMX Summit. Both Richard Millington, Founder and CEO at Feverbee, and David Spinks, Founder at CMX, will be leading workshops.

Both workshops will be Wednesday, September 4, 2019 at Fox Forum. David’s be in the morning, and Richard’s will be in the afternoon. Workshop attendees can choose to attend both, or just one.

Workshops include a Workshop Mixer, for all attendees, from 5-6pm at Fox Forum. Each workshop also includes a snack break halfway through. The AM workshop includes a light breakfast, and for those attending both workshops, lunch is included.

Workshops are not included in the standard 2-day conference ticket. You must book a separate workshop ticket.

Fundamentals of Community Strategy Workshop with David Spinks

Wednesday, September 4, 2019, 8:30am-12:30pm
Location: Fox Forum, 2411 Broadway, Redwood City, CA 94063

Community is the future of business. There’s never been a bigger opportunity and responsibility for businesses to launch community programs. In this workshop, teams learn the fundamental principles of a successful community strategy based on lessons from hundreds of organizations that have successfully built and scaled communities. You’ll ensure that your community strategy drives measurable value for your business so you can grow your budget and resources.

David Spinks, founder of CMX, has trained hundreds of organizations in community strategy, and will be spending quality time with you, working through your specific questions and challenges.

This workshop is ideal for any team that’s at the early stages of planning their community program, or need to take a step back and refine the direction of their existing program.

After this workshop, you will walk away with:

  • A clear understanding of the value of community to your organization.
  • Prioritization of community programs that will have the most impact on your goals.
  • The framework you can use to plan out every community program you’ll ever run.

David on stage at Summit 2018.

Richard on stage at Summit 2018.

Advanced Online Community Engagement and Design Workshop with Richard Millington

Wednesday, September 4, 2019, 1-6pm
Location: Fox Forum, 2411 Broadway, Redwood City, CA 94063

Take your community to the next level by joining FeverBee’s Richard Millington — consultant to brands including Apple, Facebook, Google, and SAP — for a community skills workshop focused on expanding and growing existing community programs.

Richard will explain the mistakes organizations make in their community design and engagement efforts, showcase best practices, and explain the principles to help you create the best possible experience for your community members.

If you’re not sure where to go next, how to prioritize between the dozens of activities you can pursue, or how to take your community to where it needs to go, this workshop is for you.

You’ll learn how to:

  • Benchmark your current community efforts against best practices.
  • Develop your technology roadmap to systematically improve your community.
  • Identify your unique member segments and create powerful journeys for each of them.
  • …and a lot more.

Everyone who attends this workshop will walk away with an ability to scale up participation, get the most from their community website, and develop interventions to achieve the results they need.

Gatherings around CMX Summit

Meet before CMX Summit

Get to know each other by joining our CMX Summit attendee-only Facebook Group or hopping on the #CMXSummit Twitter hashtag.

Birds-of-a-Feather Lunch Tables

Each day at lunchtime, we’ll have labeled lunch tables specifically focused on a community-related topic! Tables are hosted by your fellow CMX Summit attendees. Bring your questions and your insights to share!

Schedule TBA.

Interested in hosting a table? Email us!

Thursday Night Networking Party

Time and location TBA

As day one of Summit closes, we’re bringing everyone together to enjoy time to get to know each other, get to chat with speakers, and get to visit our sponsors. Details in the works.

Thursday Evening CMX Pro Connect-Only Party

Time and location TBA

Are you a CMX Pro member or Connect Host? We’re inviting our Pro members and Connect Hosts for a special CMX Summit party. The details are in the works, but for all Pro members and Connect Hosts attending this year’s conference, we’re planning something special.

Friday Night Afterparty

Time and location TBA

After two days of learning and immersing yourself in all things community, take a moment to relax, solidifying those connections with other attendees, and have a little fun. Details coming soon.

Make sure to bring your conference badge and your US ID or passport. Can’t wait to see you there!

Travel

640px-New_Sequoia_Theater_Building,_2211-2235_Broadway,_Redwood_City,_CA_9-5-2011_5-33-54_PM
  • Venue

    CMX Summit 2019 will be hosted at Fox Theatre
    2215 Broadway, Redwood City, CA 94063

  • Hotel

    Pullman San Francisco Bay
    223 Twin Dolphin Dr.
    Redwood City, CA 94065

    Group rate:
    Tuesday, 9/3 $269/night
    Wednesday, 9/4 $269/night
    Thursday, 9/5 $199/night
    Friday, 9/6 $139/night

    Complimentary wifi and parking.

    Cut-off date: Tuesday August 13, 2019.

    Reservations:
    You can make your reservation today by calling the Pullman (1-650-598-9000), or emailing reservations coordinator, Jenifer Bazzani [email protected], and saying you are with the CMX Summit 2019 group to get the discount. Or use the link below!

  • Airfare

    Summit attendee can save 5% on Alaska flights. Use the code ECMC508 and book your flight via alaskaair.com.

  • Ground transportation

Take the train

Public transit information coming soon!

Driving and parking

Information coming soon!

Praise for CMX Summit

maria lvova vf
"I attend many international conferences, and CMX Summit 2018 set the bar very high. The conference was great; the agenda was dynamic and entertaining; the speakers were very inspiring; and the presentations were to the point."
Kara Cronin 400
"I learned so much. So. Much. What a great opportunity to connect with other people who are doing groundbreaking things in the community space."
eric campbell vf
"CMX Summit 2018 is not only a great experience, it's a great investment in your Community employees. Exposing them to hundreds of other professionals, listening to presentations from the best and brightest, is an invaluable opportunity for their career growth."
sitaara jones vf
"The CMX Summit was a career-changing experience for me. Two days of insight, knowledge, and influence created a priceless professional development experience. As a Diversity Scholarship recipient, I was honored and grateful to attend and make connections with other diverse community leaders!"

Frequently asked questions

What date is the workshop? When’s the conference?

The workshop is Wednesday (September 4) from TBD, and the conference is Thursday (September 5) from TBD and Wednesday (September 6) from TBD. Please note each day has an evening event afterward, and due to the nature of live theater, we cannot guarantee exact show ending times. Typically, the conference runs until 5pm each day!

Besides the conference, what does my CMX Summit ticket include?

Your ticket includes not only access to the conference, but breakfast, lunch, and two snacks on both days. You’ll also get access to CMX Summit official parties, some way cool swag, and all the fun activities we have planned at the event.

I want to send my entire team. Does CMX do group discounts?

Yes, we offer discounts for any group tickets purchased for 3 or more attendees. For groups with 3-5 attendees, choose the group option in registration. If you’d like to bring more than 6 people or other combined tickets deals, please email us.

Can you advise me on how to convince my boss that CMX Summit is worth the investment?

Updated template coming soon!

Yes, you can download our CMX Summit 2018 Template – Convince your boss (also CMX Summit 2018 Template – Convince your boss). And if you need customized help, reach out our team.

Can I just go to the Workshop?

Yes, you can purchase a Workshop-only ticket at either Early Bird or GA ticket pricing. Supplies are extremely limited as only 80 people can attend.

I’m a speaker and would like to pitch to CMX Summit; how can I do this?

Unfortunately, speaker submissions are currently closed for 2019. We typically do them every spring, so you’ll need to wait until Summit 2020. Subscribe to our weekly educational newsletter to not miss out!

Is CMX Summit held in an accessible venue?

Fox Theatre, CMX Summit’s venue and preferred hotel, is fully ADA compliant. We aim to make sure everyone is safe and comfortable at Summit.

Full show layout details coming soon.

What To Expect

  • Dietary requirement-compliant, healthy, nutritious food will be served throughout the day. Drinks (coffee, tea, water) will be available at all times.
  • Wi-fi will be available. But we cannot guarantee signal strength or functionality.
  • Anyone with mobility, hearing, or vision concerns can reserve seats.
  • Our restrooms are multi-stall and handicap accessible.
  • Service animals are welcome.
  • Any events where alcohol is served will also feature non-alcoholic beverages.
  • Our Code of Conduct is enforced, and our team is available throughout the entire event and parties to address any incidents or microaggressions.
  • Our speakers have been advised to avoid using epilepsy-inducing videos and animations, however, we cannot fully guarantee compliance.

If you have accessibility requests, please make sure to contact us by Tuesday, August 6, 2019.

I requested a special meal. How do I get my meal?

Meals are all served in one room. Vegetarian food is part of the main fare. (We order based on percentages.) But dairy-free, gluten-free, halal, kosher, vegan, and other special meals will be served near the other food, and the catering staff will ensure you get your meal.

Do you provide student or non-profit discounts?

We do provide 20% off a full-priced General Admission tickets for CMX Summit. For GA ticket discount, email [email protected]

I’d love to go to CMX Summit, but I truly cannot afford to. Does CMX help with this?

Yes, CMX offers Conference Diversity and Inclusion Scholarships. Learn more about these scholarships. Scholarship applications are now open, and you can apply today. For scholarships with travel funds, applications close Friday, May 24th. Ticket-only scholarships are approved on a rolling basis.

Sadly, I can’t make it to CMX Summit this year. Do you refund tickets?

Full refunds on full-priced General Admission tickets will be given if tickets are canceled by Friday, August 16, 2019 at 5pm PDT. You can alternatively transfer the GA ticket to a colleague or friend. Pre-Sale or Early Bird tickets cannot be refunded, and can only be transferred to another person. Any ticket transfers must be made by Friday, August 30, 2019. Latecomer tickets are ineligible for refunds or transfers. Please contact us for transfers and refunds.

I’m international and need to order a visa in order to come to CMX Summit. Can you help with this?

Yes, we can write you a letter of recommendation for you to apply for a visa. Email [email protected] your name, business address, and ticket order number. Please check with your local government office for any visas waiting periods. If for some reason you cannot obtain a visa, we will refund your ticket.

I can only attend one day of CMX Summit, do you offer single day tickets?

Yes. If you have an important obligation and can only attend one day — email [email protected] and we’ll get you a coupon code for a single day ticket.

Does CMX Summit have a code of conduct or other policy for attendee behavior?

Yes, we have adopted a code of conduct for further inclusiveness for attending community professionals of all stripes. We expect all attendees, staff, sponsors, and anyone else at CMX Summit to abide by the code of conduct, and will enforce it as needed.

Will CMX Summit be recorded? Can I record something?

Yes, it will be recorded by our team of professional a/v staff and the videos edited for your viewing pleasure. We ask that attendees do not record the sessions themselves.

Can I buy videos from previous Summits?

I’d love to get more information about CMX Summit. How can I do that?

You can sign up for our email list and be the first to know about tickets sales, agendas, and other CMX Summit previews.

Register for CMX Summit

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