Community Industry Trends Report
The data and insights you need to plan
a successful 2020 community strategy.
IT'S FREE AND UNGATED
Why download this report?
In 2017, we published our inaugural CMX research report to help community professionals understand how organizations were developing and measuring the value of their communities.
This year’s report continues in that vein, but it also explores a new dynamic in greater detail: the value and differences between in-person and online communities.
Our goal in this report is to give you a better understanding of the state of the community industry, help you see where you have opportunities to improve, and to ultimately help you make your communities wildly successful for your members and your organizations.
We hope your 2020 community strategies will benefit from the insights provided in this report, and it leads you to build more thriving, valuable communities.
This research will help you understand how businesses are investing in community, what they’re measuring, what tools they’re using, and what their top challenges are, so you can plan your 2020 Community Strategy accordingly.
The big themes from this year’s research are:
“The reason you’re hearing the word ‘Community’ every day
is because Executives at the highest level understand how
it’s impacting their bottom line."
- Laura Nestler, Global Head of Community at Duolingo
David Spinks highlights some of our key findings
at CMX Summit 2019
Copyright © 2019 CMX